Welcome to My New Website!
Wow! This site is finally live. I know this is just the start of the journey but, I’ve put in a lot of time and hard work in just getting to this point so I’m going to celebrate! Yeah! This winter my...
View ArticleMy Thank You!
In honor of Thanksgiving I’d like to share some of the things I’m thankful for. I’m tremendously appreciative of: 1. my husband who is super supportive and has enabled me to create the blog by picking...
View ArticleMember Feedback [Weekly Cartoon]
Event professionals, membership directors and executive directors know this well. Member feedback is often conflicting. Feedback often happens in the heat of the moment. Feedback often a result of...
View ArticleWe Have Questions that Member Surveys can’t Answer
For every question we have about our association’s business our members have the answer. To often we don’t get the answers we need because we either don’t ask the question or we ask the question in the...
View Article3 Reasons We Should Be Skeptical of Association Industry Data
We all want to find the benefit or set of benefits that grow membership, increase retention and improve member satisfaction. This elusive goal has us wondering where to turn. So with each new...
View ArticleIt is Easy to Say We Love Our Members But,
Related: Are we building members up or are we tearing them down? Our members want to give us feedback Professionals are in pain The post It is Easy to Say We Love Our Members But, appeared first on...
View ArticleIs This Really a Bad Idea for Our Members?
About two years ago I made a new rule for myself. I say yes to things that scare me before I have a chance to fear myself out of them. So ask me to be a guest on a podcast – yes! Ask me to present a...
View ArticleWe are Not Too Fragile For Member Feedback
Related: Our members want to give us feedback Walking in our members’ shoes The association who is closest to their member wins The post We are Not Too Fragile For Member Feedback appeared first on...
View ArticleSorting Out the Opinions that Matter the Most for Our Associations
The post Sorting Out the Opinions that Matter the Most for Our Associations appeared first on Smooth The Path.
View ArticleWhy Association Professionals Say Thank You
A thank you is more than just an automatic politeness. A thank you says, I see you giving extra effort. Or a thank you says, I understand the work you have put into this. Or a thank you says, I...
View ArticleSorting Through the Mixed Messages our Members Send Us
Your most engaged members and your board members may not represent the rest of your members. For example, long-time members love traditional receptions; new members typically hate them. New members...
View ArticleAnnouncing an Entirely New Methodology for Member Research
The associations with high member engagement know their members well. In fact, you might work at one of these member engagement unicorns. Is behavioral data continually monitored? Do staff regularly...
View ArticleWhat Member Feedback to Keep, and What to Toss
Have you ever had someone say something that did not mesh with your perception? Maybe the comment was so jolting it stopped you in your tracks. Perhaps the statement created a little fissure that...
View ArticleA New Metric for Associations
“You are never going to please everyone” is one of the truest statements in association management. Members have different lived experiences, so each one perceives things differently. Some members may...
View ArticleHow to Receive Better Feedback
Once after delivering a keynote, an attendee handed me a list of mistakes I made as a presenter – I rocked back and forth a bit, I let a couple of “umms” slip in. That person was right. All...
View ArticleIs This Really a Bad Idea for Our Members?
About two years ago I made a new rule for myself. I say yes to things that scare me before I have a chance to fear myself out of them. So ask me to be a guest on a podcast – yes! Ask me to present a...
View ArticleWe are Not Too Fragile For Member Feedback
Related: Our members want to give us feedback Walking in our members’ shoes The association who is closest to their member wins The post We are Not Too Fragile For Member Feedback appeared first on...
View ArticleSorting Out the Opinions that Matter the Most for Our Associations
The post Sorting Out the Opinions that Matter the Most for Our Associations appeared first on Smooth The Path.
View ArticleWhy Association Professionals Say Thank You
A thank you is more than just an automatic politeness. A thank you says, I see you giving extra effort. Or a thank you says, I understand the work you have put into this. Or a thank you says, I...
View ArticleSorting Through the Mixed Messages our Members Send Us
Your most engaged members and your board members may not represent the rest of your members. For example, long-time members love traditional receptions; new members typically hate them. New members...
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